2007

In 2007 Sophie Dahl was our “Face of Fashion Targets” and our target turned turquoise and silver. The beautiful Sophie fronted our nationwide poster campaign with the strapline “Unite & Fight breast cancer”.
This year marked an exciting and busy time for the campaign as we embarked on lots of fashiony projects including:
- A night in Fashion
- Billion Dollar Babes
- Project Catwalk
- Art of Fashion
Our t-shirts were sold in a huge number retail outlets in the UK and raised over £500,000 for our research work.