2006

Our ten year anniversary heralded our most successful campaign to date with the theme being “Gold”.

The world’s best dressed supermodels came together to celebrate our 10th anniversary. Fashion icons Helena Christensen, Claudia Schiffer, Jerry Hall, Eva Herzigova, Yasmin le Bon, Erin O’Connor, Laura Bailey, Lily Cole, Jasmine Guinness and Liberty Ross have been photographed wearing their FTBC T-shirts with pride in a national advertising campaign shot by David Bailey.

The famous target t-shirt was produced in gold with our retail partners selling gold merchandise for us. We raised an enormous £2m for the research centre.