2005

2005 saw the target transformed into a pretty purple and turquoise logo, with the introduction of t-shirts in pale blue, lilac as well as white.

The range included 8 styles with different placements on the logo on each.  Licensed products included Accessorize FTBC flip-flops, a Marks & Spencer limited edition FTBC T-shirt, an Anne Klien bag and a TopShop shopper bag.

The Art of Fashion, Fashion Targets Breast Cancer’s annual gala event, was again incredibly successful raising £220,000.  Advertising featured the lovely Jade Jagger, and a cinema and radio ad were created.  The campaign raised over £1.1 million.